Make employee advocacy your most trusted marketing channel
Haiilo's employee advocacy platform makes sharing easy, on-brand, and measurable, so you can grow reach, demand, and trust without wasting budget or time.
Why Haiilo Employee Advocacy?
Build trust in your brand
Haiilo turns employee advocacy into scalable distribution with one-tap sharing – driving higher reach and stronger conversion.
No rewrites or bottlenecks
AI-assisted copy, built-in approvals, and ready-to-share feeds remove friction, so employee advocacy runs without constant hand-holding.
Get actionable insights
Haiilo tracks earned media value, reach, impressions and dashboards, so employee advocacy shows up in ways execs care about.
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Employee advocacy features, built to grow your brand
Share where your teams already work
Put employee advocacy content in front of people, without changing how they work.
Includes:
- Easy-to-use mobile advocacy app
- Brand-aligned content types
- Content via email, in-app, Slack, MS Teams & more
- One-tap sharing across social channels
Why this matters
🎉 Stronger reach across teams, roles, and locations
❌ Without adding another tool or workflow
Measure employee advocacy impact
See what’s working. Do more of it.
Includes:
- Dashboards to prove value to leadership
- Top performer and advocate insights
- Content and channel performance tracking
Why this matters
🎉 Stronger growth with content that converts
❌ Instead of reporting likes with no direction
Make sharing easy for everyone
Help everyone participate in employee advocacy – not just marketers.
Make it easy for employees to create and share content that already fits your brand.
Includes:
- AI-guided content creation
- Brand-safe formats and templates
- Support for employees across regions and languages
Why this matters
🎉 More contributors, more consistent sharing
❌ Instead of the same few people posting every time
Targeted, secure & enterprise-ready
The right message, to the right people. Safely.
Personalize employee advocacy content, while meeting IT, legal, and compliance requirements.
Includes:
- Targeted publishing by role, location, or group
- Multimedia embeds (video, audio, visuals, pdfs)
- SSO, permissions, and integrations
Why this matters
🎉 Higher engagement and content people actually read
❌ Instead of one-size-fits-all broadcasting
Meet your AI assistant, AVA
AI to make employee advocacy easier
- Save time: Create & approve posts faster
- Your voice: AI that adapts to your writing style & TOV
- Improve results: Boost reach & engagement
- Increase participation: Remove hesitation so more share
- Stay in control: Full control over access & privacy
Why organizations choose Haiilo Employee Advocacy
By strengthening how we communicate and empowering our teams, we are unlocking a more agile, aligned, and high performing organization.
Haiilo helped remove the social-sharing hesitation that once held Otis back.
The response from our people internally was tremendous. I didn’t have to force anyone to join, they came to me asking for access. It became a situation where employees felt that they NEEDED access because of all the great content that they could find there.
Built for your role
Grow your brand through employee advocacy.
- Employee posts are trusted more real than brand updates
- Reach and engagement scale without scaling paid spend
- Brand shows up consistently, without extra effort
Result: Better visibility and more efficient growth.
Show what it’s really like to work here.
- Real employee stories bring your culture to life
- Job openings reach the right people, naturally
- Ongoing sharing keeps teams connected
Result: Better hiring and higher retention.
Stay visible and human.
- Leaders share updates without adding to their workload
- Thought leadership stays present and consistent
- Internal and external trust grows over time
Result: Better alignment people actually feel.
Don’t start as a cold lead:
- Prospects see your people before they hear from you
- Shared wins and expertise build familiarity and trust
- Outreach lands with context, not cold
Result: Warmer leads and shorter sales cycles.
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Employee Advocacy FAQs
Your questions, answered
Employee advocacy is the sharing of company content by employees through their personal networks. It helps organizations reach more people, build greater trust, and increase brand visibility.
Employee advocacy posts often feel more authentic than content published through corporate channels. People tend to trust recommendations and personal insights more, which can lead to greater reach, engagement, and interaction.
The key is to keep the effort required as low as possible. With an employee advocacy platform, employees receive relevant content, pre-written posts, and simple approval workflows. This enables them to share content on their social networks with just a few clicks.
Important metrics include reach, impressions, engagement, clicks, and Earned Media Value (EMV). Employee advocacy software such as Haiilo makes these results visible and shows which content and posts generate the greatest impact.
Employee advocacy is suitable for organisations of all sizes that want to increase their reach, strengthen their employer brand, or build greater trust with customers and prospects. Marketing, HR, communications, and sales teams in particular can benefit from it.
Find
your
flow
See how Haiilo Advocacy helps you grow reach, demand, and trust – without more paid spend.
